Trendwatching.com has released their annual consumer trend report for 2010. It's well worth checking out (here). A summary of these 10 trends is below:
1. BUSINESS AS UNUSUAL | Forget th… Continue
According to The Daily Maverick, he may just have become the most influential South African in the world.
Greenpeace seek to raise awareness and drive change through civil disobedience.
"The reason they want you to fit in is that once you do, then they can igno… Continue
According to a few of my followers on Twitter, these are the top 10 web design agencies in South Africa. They are ranked in order of how many times they were recommended over the hour or so that I took responses:
GlooCodaPrezenceKreatif… Continue
ACCRA, Ghana – Youthful audiences consuming media using digital channels are not interested in identifying with their countries or ethnic groups and are likely to fashion their own language of communication, African media bosses heard this week.
“The digital natives will not identify with their tribes, less with their country, but more with the interests of their virtual communities,” said Linus Gitahi, group chief executive officer of Nation Media Group which has multi-media operations in Keny… Continue
Added by Dave Duarte on October 11, 2009 at 2:00pm —
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27dinner is a networking event for the digital media and marketing industry, held on the 27th of every month. Since 2007 we've kept to the date, and we've been booked to capacity every time. I think that the 39th 27dinner may have been the best yet. Here's why.
When a group of bright and curious people get together around a topic of shared interest, chances are everyone will have a good time. There are a few things that can make the experien… Continue
Netflix, a publicly traded online video rental company, is renowned for their innovative HR policies. The slide deck below was sent to Netflix employees and managers, and is full of useful insights into what makes this high performing company work so well.
While this isn't directly a Marketing issue, one could argue that making their policies public enhances their reputation. To quote MG Siegler on… Continue
Added by Dave Duarte on August 6, 2009 at 2:30pm —
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27dinner is a regular fixture for the online and mobile media community in South Africa. On the 27th of each month we come together, drink, eat, share ideas, network, and get inspired. The people in attendance are some of the most innovative and influential people in the South African web and mobile media and marketing industries.… Continue
Added by Dave Duarte on June 28, 2009 at 12:30pm —
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Marketing is generally not considered a virtuous profession these days - Marketers are often lumped with the blame for rampant consumerism - people living above their means, spending money on things they don't need, or wouldn't have desired otherwise.
I think that a new era of Marketing is dawning though. This new era of Marketing is driven by buyers and influencers of buyers. i.e. pretty much everyone in modern civilization. This is another way of saying that we've moved from a Seller's Market… Continue
Part of what we do at Huddlemind is put together online social-networks (like this one) for groups within companies. Usually the main objectives of the networks are to: facilitate idea-sharing; help users find out more about their peers; form useful insights to solve particular challenges; and for the network itself to become a useful repository of resources (ideas, inspiration, files, people) for participants.
However, the technology itself won’t guarantee these results - the network needs to… Continue
In 1970, Nobel Laureate economist Milton Friedman famously stated: "There is one and only one social responsibility of business: to engage in activities designed to increase its profits". To burden business with wider goals, he argued, was "pure and unadulterated socialism."
Now in 2009, as we bear witness to the consequences of unrestrained greed in the markets, we are forced to reconsider the principles of Capitalism and perhaps work out what we need to do differently in order to get ourselve… Continue
Just as it's usually not a good idea to juggle things that can break, it's usually not a good idea to try and multi-task on things you can get wrong.
According to Dr. John Medina, director of the Brain Center for Applied Learning Research at Seattle Pacific University, our productivity is halved when we multitask.
Single-tasking is the way forward.
If you're interested in other productivity insights base… Continue
Some pundits, such as Steve Rubel, have stated that the term "social media" is moot. The contention is that many blogs have since grown to have similar or greater reach than many "traditional" media channels.
I, however, think that the distinction between Social and Industrial/Traditional Media is valid. Here are five points that highlight the differences between them (from… Continue
Programming and coding is becoming an essential 21st century literacy. Certainly if I had children I'd be teaching them their CSS and HTML alongside their ABC and 123. C-Jump has produced a board game to do just that:
it helps children to learn basics of programming languages, such as C, C++ and Java.
The child calculates number of steps in the… Continue
Web-based learning environments can enhance and add value to most classes. Even a simple blog accompanying a course can help learners to engage and explore the subject in new ways.
I've been looking for the easiest, cheapest and fastest e-learning platforms to use for the small groups that I work with (generally under 120 people). These "Education 2.0" tools are my choice:
1. Udutu: Easily author and publish courses online
2.… Continue
Since Nintendo launched “BrainAge” for the Nintendo DS in 2006, brain training games have been gaining momentum as a popular genre world-wide. A number of edugame-development start-ups have sprung up as a result, and have launched additional games aimed at improving the cognitive abilities of gamers with puzzles and brain teasers.
I recently signed up to an online brain training programme called "Lumosity".The exercises in the Lumosity brain training progr… Continue
Added by Dave Duarte on January 27, 2009 at 9:30am —
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Nomadic Marketing has become known as South Africa's leading Social-Media primer for marketing executives. Up until now, it's only been run at UCT Graduate School of Business's Breakwater campus in Cape Town. After many requests though, we've got the go-ahead to take the course to Joburg!
It will be running from the 17th - 19th February, likely at the Sunnyside Park Luxury hotel.
The programme offers a dynamic approach to marketing u… Continue
Added by Dave Duarte on November 26, 2008 at 9:30am —
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One of the subjects I teach is Innovation. I've come up with a useful little model to explain the difference between Industrial Age Value Creation and Attention Age Value Creation. I call the model "Value Creation in a WWW*" (*Wild Wired World - a play on World Wide Web):
Industrial Age Value Creation:
… Continue
I have to share this with you. It's an email from my formerly technologically challenged friend Rob Poynton, who lives in a gorgeous castle in a remote part of Spain:
This morning, in a few short hours, I have gone from 1994 to 2008. My broadband connection (6 megs) finally came on stream late last night. This morning I succeeded in setting up an old airport express and Skyping with a colleague in London, showing her the new office and the view from the window,… Continue
Added by Dave Duarte on October 21, 2008 at 3:30pm —
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Trendwatching.com has released their annual consumer trend report for 2010. It's well worth checking out (here). A summary of these 10 trends is below:
1. BUSINESS AS UNUSUAL | Forget th… Continue
